Promotion: Integrated Marketing Communication

marketing communication  Marketing communication channels focus on how businesses communicate a message to its desired market, or the market in general It is also in charge of the MARKETING, COMMUNICATION & SALES AT IE UNIVERSITY · Want to know more? · ARE FOR INDIVIDUALS WHO… · LOOKING FOR… · AND BECOME · Hands-on experience · Learn

Integrated marketing communication makes this marketing activity more efficient and effective because it relies on multiple communication methods and The integrated marketing communications process involves conveying a unified message across various channels to drive higher customer engagement for a

MARKETING COMMUNICATION definition: 1 a piece of advertising that a company uses to encourage people to buy a product or service: 2… Learn more  A flow diagram of the marketing communication flows as source, encodes messages, message or How marketing communication works (Source: Adapted